• Odds and Ends

    A review: Lilla Rogers’ Make Art That Sells

    This post is for those who have read my previous blog entries about Lilla Rogers’ Make Art That Sells e-course and are wondering if it’s worth it. From my posts, it probably sounds as if we were just given five assignments and that’s it– bam!— you now know how to draw. But this is NOT (entirely) an illustration course, and it’s not as simple as it looks and sounds. Contrary to the course title, it is not just about the physical act of making and drawing. The course goes into a lot of detail about WHAT makes commercial art sellable, what manufacturers look for in buying artwork to put on…

  • Illustration

    Make Art That Sells, Week 5: Party Paper

    Almost a month has passed since my last blog post about Lilla Rogers’ Make Art That Sells e-course. Sorry about that! Getting back on track now. Week 5, the final week, was all about Party Paper— that means paper plates, napkins, gift bags, gift wrap, and all other paper things related to parties and celebrations. I was looking forward to this market as I think my work translates to this industry very well. I was expecting a brief that involved birthday balloons, cake, confetti, and all other colorful party fare. I did not expect at all the brief that was thrown our way: to design a party plate and napkin…

  • Illustration

    Make Art That Sells, Week 4: Editorial

    I was excited for Week 4 of Lilla Rogers‘ Make Art That Sells class– Editorial week. Prior to this class, I wasn’t really sure what editorial illustration is. It turns out it’s illustration for magazines, newspapers, books– anything editorial that has a need for an accompanying illustrated piece to depict the concept or content of a written article. Our assignment for editorial week was to make a map of the town or city you live in. Maps are constantly being commissioned, especially for magazines, so this is a lucrative market to make art for. Making an illustrated map has long been on my long list of to-do’s for my portfolio.…

  • Illustration

    Make Art That Sells, Week 2: Baby Apparel

    Week 2 of the Make Art That Sells e-course was all about baby apparel. Ironically, even if my work seems like a good fit for this market, I’m not particularly drawn to this segment. I’m not very fond of babies and children (haha sorry, that seems like a terrible thing to say) and I purposely try to avoid having my work look too cute to the point that it has a toddler-ish appeal. I’m aiming for slightly older kids, pre-teens and teens, and fun, young-at-heart adults (like me :P), not babies and toddlers. However, since the latter is the intended market for the week, I adjusted accordingly. The assignment was…

  • Illustration

    Make Art That Sells, Week 1: Paper

    I’ve gone back to school! But not the kind of school you’re expecting– that’s boring. Last March, I signed up for Lilla Rogers’ Make Art That Sells e-course. Lilla Rogers Studio is my DREAM agency (I don’t know if I’m supposed to say that as I’m already represented by another agency!) and Lilla reps a few of my favorite artists (among them, Jillian Philips and Mike Lowery). Lilla is one of the world’s top illustration agents and I tell you, I see her artists’ work on products all the time, even here in Manila. You know her artists and the studio must be really successful and get a lot of projects if…